Frequently Asked Questions
Find out more about us...
We value artists and believe now more then ever that amazing artists and their creative skills are the key to a successful future. We believe in our talent and their creativity and value what they deliver. We give all our artists the creative freedom they need to develop and can also add real value where needed with the close relationships we have established with Grammy award winning and multi-million selling writers, producers and mixers globally that we can bring in to add to your team. With our passionate team of music enthusiasts we work endlessly to make sure every single artist we sign is successful.
What is Ostereo?
Ostereo is a technology driven record label and publisher that actively invests in amazing artists to develop sustainable careers and internationally acclaimed success for its artists.
How is Ostereo different from other labels/ companies?
We have invested in technology and recruitment to deliver a campaign that builds fans and engagement along with streams to generate revenue from the outset. Success in 2017 is all about growing your own direct fanbase which you can then build a campaign to deliver music too. We have the knowledge, team, campaign and tools to do this and there are four core areas we combine in a campaign to deliver fan growth and income; Playlists, Influencers, Sync and Touring. We then utilise the traditional methods such as radio, TV and press to add to our results at the right time.
Our campaign managers work closely with the artist to develop fan bases across targeted territories building up to a national then international touring platform. By using our algorithms to calculate potential audiences we then achieve a realistic approach to selling out shows and if you are gaining millions of plays and sold out shows, the attention of both fans and media are increased.
What does a typical Ostereo deal look like?
Our typical deal term is 2 years and we work on a 50/50 for records/ publishing and 80/20 in favour of the artist for live and ancillaries.
Do you advance your artists?
Ostereo currently does not advance its artists, instead we start at a zero balance and pay every 30 days building sustainable income streams from the outset.
Do you only work in specific genres?
We sign artists purely based on talent and our music team has expertise across a range of genres, so we look at music we think we can add real value to, regardless of its genre.
Do you only sign artists from certain countries?
We sign artists based on talent not location… Currently we have artists on three continents including; USA, Canada, UK, Netherlands, France, Sweden and Korea. Our teams work around the clock and with our technology it is easy to both run campaigns and communicate with our artists and teams from both our UK offices.
Can I submit my music to Ostereo?
Unfortunately we are currently not taking on new submissions. Our A&R team work hard utilising our technology to uncover the most anticipated talent that is breaking – so keep doing your thing and we will find you early enough!